Thursday, June 21, 2012
Fiat Group Lowers 2012 Sales Estimate by Half a Million Units
A funny t-shirt slogan reads “aim low, achieve your targets, avoid disappointment”. But it would probably be best if you didn’t give it as a Christmas present to Fiat CEO Sergio Marchionne.
The reason is that the Italian group has lowered its 2012 sales forecast of 2.7 million units by a substantial amount; the new target for next year is 2.2 million, 500,000 units short of the original estimate presented in the group's 5-year plan.
The good news is that its partner, Chrysler, is expected to hit its 2.4-million sales target. Adding up the numbers brings the Fiat-Chrysler combined sales projection for 2012 to 4.6 million units.